The focus of Pimienta Chocolate is to create a candy bar inclusive to all demographics. Though everyone loves chocolate; with nonstop competition it can be extremely hard for great chefs to reach their consumers.
Scoville Heat Units were invented in 1912 to measure the pungency of peppers & chiles
All pictures shown were taken with one soft box & custom made polycarbonate sheet back-painted Sherwin Williams Moscow Midnight with added glitter flecks. Several photoshoots carried out in natural/harsh/soft light to find aesthetic mood.
Typeface process and mood board
Chocolate packaging is up to FDA food law regulations.
The global Cocoa & Chocolate market is valued at 49400 million US$ in 2018 and will reach 68700 million US$ by the end of 2025